RBC-FRANCHISE.COM
Présentation de la franchise :
HELP Confort (Franchise leader de services d'urgences, de dépannages et de l'amélioration de l'habitat)
Services

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Le domaine d'activité qui ne connait pas la crise !



 

Premier réseau national sur le marché des dépannages, des urgences et de l’amélioration de l’habitat, HELP Confort met à disposition des techniciens professionnels formés et spécialisés dans les domaines de la plomberie, de l’électricité, de la serrurerie, de la menuiserie, de la vitrerie et des volets roulants. 

 



 













 






Le concept :
 

PRESENTATION  DU CONCEPT

 

Découvrez un concept innovant sur un marché porteur. Devenez Franchisé !

HELP Confort est la référence sur le marché des petits travaux de rénovation, du dépannage et des urgences dans les domaines de la plomberie, de l’électricité, de la serrurerie, de la menuiserie, de la vitrerie et des volets roulants. Les agences HELP Confort interviennent tant auprès des particuliers que des professionnels (agences immobilières, syndics de copropriété, assureurs, commerces de proximité, etc.).



Nos agences respectent des engagements forts en matière de qualité de service : accueil, transparence, disponibilité, réactivité, relation clients et suivi des travaux.



 Les franchisés HELP Confort et leurs collaborateurs appliquent la charte qualité développée par le réseau.

 Le réseau HELP Confort et ses membres sont devenus des partenaires référencés par AXA Assistance, Mondial Assistance et une cinquantaine de grands comptes au total.

En vitesse de croisière, une franchise HELP Confort est une PME de 5 personnes.

Son équipe de techniciens expérimentés répond à près de 2000 appels urgents par an.

Elle s’efforce d’intervenir à chaque fois en moins de 24h.


 

Déjà 50 secteurs géographiques pourvus !

HELP CONFORT accueille 15 nouveaux franchisés dans le réseau chaque année avec pour ambition d'atteindre la centaine d'agences en 2020.



Le réseau :

UN REEL SAVOIR-FAIRE A VOTRE SERVICE

- Une enseigne en forte croissance

- Formation au concept et au savoir-faire (4 semaines)

- Assistance au démarrage

- Animation permanente du réseau

- Un accompagnement et un soutien permanent (Bible d'exploitation, Comité Communication Nationale, Intranet, Réunions Régionales régulières, Convention Nationale, etc.)

DE NOMBREUX OUTILS PERFORMANTS

- De nombreux partenariats nationaux avec des assureurs, assisteurs (MONDIAL ASSISTANCE, AXA ASSISTANCE etc…), professionnels de l’immobilier et des entreprises de maintenance pour les commerces, plus de 40 % du chiffre d’affaires national du réseau en 2016.

- Un logiciel métier spécifique (HecoGest) : devis, facturation, gestion du planning, statistiques diverses, etc.

- De nombreux supports commerciaux, informatiques, administratifs et des outils de gestion.

- Intranet pour les Franchisés

Des outils de communication :

- Communication nationale

    TV & CAMPAGNES DE COMMUNICATION NATIONALE

 2016 : TF1 / Parrainage de l'émission/jeu "Money Drop" (19h05 / 19h50)

2015 :    - TF1 / Parrainage de l'émission "Tous Ensemble"

- BFM BUSINESS en replay

- M6 / 6 Play.fr    

UN CONCEPT UNIQUE



LE réseau en franchise, spécialisé dans les services d'urgences et de dépannages, petites réparations urgentes et rénovation de l'habitat pour les particuliers, commerces et entreprises concernant les besoins pour leur habitat et leurs locaux professionnels.

Un concept reposant sur des valeurs réelles.

UN MARCHÉ DES SERVICES AUX PARTICULIERS, AUX PROFESSIONNELS DE L'IMMOBILIER, AUX COMMERCES ET AUX ENTREPRISES DE TOUS TYPES



- Un marché très important en pleine expansion et ne connaissant pas la crise



- Une volonté des propriétaires d’entretenir leur patrimoine



- Une volonté du marché d’avoir une prestation rapide et de qualité



- Les artisans ne sont pas structurés ni motivés pour réaliser des interventions d'urgence et des dépannages ou petits travaux rapides.



- Les "assisteurs" et les compagnies d'assurance font pour bon nombre appels à nos services.



UN CONCEPT RENTABLE



- Un investissement raisonnable



- Un retour sur investissement en moins de trois ans environ



- Une marge brute d’environ 75% en moyenne



- Un stock tournant très faible : moins de 5% du CA HT



LE RESEAU 



Carte mise à jour en juillet 2018





Notre réseau et ses Franchisés sont des prestataires référencés par :             <!--[if !vml]--><!--[endif]-->

     

                           



 

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Votre profil :

    PROFIL REQUIS

    • Nous recherchons des profils de managers et de commerciaux.
    • Aucune compétence technique n’est requise.







Votre investissement :

CHIFFRES CLES

 Droit d'entrée : 25 000 € HT

+ Pack commercial et communication : 1 950 € HT.

Le Pack informatique est inclus dans le droit d'entrée.

+ Véhicule utilitaire décoré (FORD Connect 230 L) : 14 000 € HT

La Formation initiale de 4 X 5 journées dont une semaine en agence est incluse dans le droit d'entrée.

L'assistance au démarrage de 2 journées sur site est incluse dans le droit d'entrée.

 Apport personnel nécessaire souhaité : à partir de 25 000 €

Redevance de fonctionnement : dégressive de 4 % à 3 % du CA HT

Redevance publicitaire : 1% du CA HT

Investissement global : de 80 000 à 90 000 € environ (Fonds de roulement inclus)

CA réalisable après 2 ans d'exploitation : 300 000 € HT

Surface moyenne : 80 à 150 M² en zone artisanale ou industrielle

Nature et durée du contrat : Franchise, 7 ans

Aide au financement : oui

Fonds de roulement : 30 000 € (inclus dans l'investissement global ci-dessus).

 

L'avis du cabinet :

Ce réseau leader, au service de ses Franchisés, détient un savoir-faire indiscutable, la réussite des Franchisés en témoigne.

L'ancien président associé de la SAS HELP Confort Développement, Bernard Tardy, professionnel de la franchise et du commerce associé depuis plus de 25 ans, poursuit sa mission au titre du développement, après la vente de l'ensemble de ses titres.

Avec plusieurs animateurs opérationnels dédiés au réseau, cette enseigne est déjà largement structurée pour accueillir ses nouveaux franchisés.

De nombreux outils commerciaux et des partenariats ont été mis en place.

En 2017, plus de 40% du chiffre d'affaires de l'ensemble des membres du réseau a été généré par les apports du réseau, dont les partenariats avec des Grands Comptes.

En effet, la tête de réseau dispose de nombreux partenariats et référencements qui facilitent grandement et boostent le chiffre d'affaires de ses Franchisés.

Tous les feux sont au vert. Nous y croyons sans aucune réserve.

    
 
 
Secteurs à pourvoir :


La zone de chalandise pour l'ouverture d'une agence franchisée HELP Confort est une ville et/ou une agglomération de 200 000 habitants environ idéalement dans un rayon de 25 à 30 kms.






 



Historique :

Cette enseigne a été créée en 2000 et se développe en franchise sur l’ensemble du territoire français, notamment depuis 2009, date de sa reprise en main par des professionnels de la franchise.

Le réseau HELP Confort® se positionne aujourd’hui en référence nationale.







 

 

En Juillet 2016 : AXEO Services devient actionnaire majoritaire du concept de dépannage HELP CONFORT.

AXEO Services, acteur majeur des services à la personne en France, entre au capital de l'enseigne HELP Confort et prend une participation majoritaire. HELP Confort souhaite ainsi donner un coup d'accélérateur à sa croissance, avec l'intention de doubler le nombre de ses agences à l'horizon 2020, pour passer le cap des 100 implantations.

A fin Septembre 2016 pour élargir sa gamme de services existants La Poste prend une participation majoritaire dans le groupe AXEO Services qui devient filiale de la branche Services-Courriers-Colis du groupe La Poste.